I had a chance to speak with Kellar Lawrence, long time Craig Proctor System©™ Member and team leader from South Carolina who is “killing it” in his marketplace using the Craig Proctor System. One strategy he learned at one of the live events is to pre-sell buyers and sellers before the appointment.
• How do you differentiate yourself from the competition?
• Do you just show up and wing it?
• Have the prospects “seen you” prior to the first time they meet you?
• Can you do a better job at pre-selling yourself and your team prior to the appointment?